My name is Ana Santopinto, I’m from Argentina and I've been working in IT for the past +8 years. Very early on in my career, I realized that one of the things I enjoyed the most was bringing the voice of the customer to the product. Gathering feedback and hard data, merging visions, and deciding on a scope to make an idea a reality is what makes me tick — and so that became my passion, and shaped my path to become a Product Manager.

I have experience working with large clients and within a large company, but small to medium-sized teams are where I do my best work. Collaborating side-by-side with a brilliant group of people on a product is what I enjoy the most.

It's my belief that a Product Manager needs to be a jack of all trades. The role requires that you're able to speak dev, manager, customer, and stakeholder equally, and luckily for me, I've been able to refine this throughout the years.

For the past year, I’ve been working on a SaaS AI-driven pricing & BI Platform, and it’s been an absolutely thrilling balancing act: we’ve had to expose enough information for users to trust the output, while at the same time feeling empowered to make tactical and strategic decisions, plus give the engine feedback to grow.

So, what do I bring to the table? Understanding the product lifecycle, ideal customer profiles, and the entire ecosystem it's developed in to seamlessly harness all that information and bring out a strategy that aligns with the company’s business goals, converting it into feasible solutions.

I'm well versed in handling presentations, and demos, making sure each stakeholder has a properly condensed version of the information to keep them engaged and motivated. Also, I try to crack a few jokes from time to time (can't promise they're any good).

Having worked fully remote for the past +8 years, I have plenty of experience with cross-cultural and cross-team communication across various time zones.

Do you feel like I could be a good fit for your team? If so, let's get the conversation going%20&tf=cm)!

📱Contact Info

Name: Ana Santopinto

Location: Buenos Aires, Argentina

Nationality: Argentinian / Italian

Mail: [email protected]

**LinkedIn: **/in/anasantopinto

👩🏼‍🔧 Skillset

• SaaS Product Development

• Product Strategy

• Stakeholder Relationship

• B2B Product Experience

• User research & interviews

• Product Requirements, Planning and Delivery

• JIRA, Linear, Agile: Kanban and Scrum / Shape Up Methodology

• Dev Task/Product Story Alignment

• Cross-function Team Management

• Remote Working & Remote Team Management

👩🏼‍🏫Languages

• Spanish Native Speaker
• English Professional Proficiency
• Japanese Basic Proficiency

👩🏼‍💻 Work Experience

Senior Product Manager @ FLYR Hospitality

April 2022 - Jan 2024

Currently, I...

• Spearhead the strategy and development of Revenue Optimisation—a cornerstone of our product offering at FLYR Hospitality (known until recently as Pace Revenue, a London-based start-up). My role demands an in-depth comprehension of revenue management, the nuances of the hospitality sector, and business intelligence insights.
• Collaborate closely with a dedicated product pod, comprising a lead developer, two product designers, and a team of four front-end and back-end engineers.
• Maintain ownership of the domain's backlog and roadmap, ensuring tasks are diligently analyzed, prepared, and prioritized in partnership with lead developers and designers.
• Engage in proactive product research, conducting customer interviews and internal workshops to ensure our product resonates with the needs and voices of our users.
• Facilitate seamless communications with cross-functional teams spanning customer service, product, design, development, data engineering, API integrations, business intelligence, and data science & machine learning domains.
• Oversee product release cycles by devising robust rollout plans, curating effective communications, and engaging all relevant stakeholders throughout each release process.
• I temporarily took on additional responsibilities as the product manager for the Reporting domain, while still managing Revenue Optimisation. Managed to successfully develop an agile product strategy for the first half of 2023.

Toolset:

• Linear
• Notion
• Intercom
• Canny
• Figma
• Mixpanel
• Looker / LookML

Product Manager @ Afterpay

January 2021 - March 2022

• Lead the Consumer domain for the EU region (monthly GMV of €5.7M) and work closely with the Engineering Manager and Product Designer to develop, plan, and ensure that the highest impact features are built and rolled out efficiently.
• Identified and prioritized new opportunities for enhancing customer experience within the Checkout and Servicing journey.
• Managed cross-functional teams in business, product, finance, design, legal, dev, data engineering, and business intelligence.
• Coordinated and communicated decision-making processes with all the stakeholders.
• Owned the backlog and product roadmap: analyzed, prepared, and prioritized tasks related to my domain.
• Collaborated with the consolidation process that is required for the two ongoing acquisitions (Afterpay and Square/Block)

Toolset:

• Jira & Confluence
• Basic Postman
• RoboT3 / Mongo
• Tableau
• Amplitude
• Datadog
• Mailchimp / Mandrill
• Basic Figma

Director of Product @ RebelMouse (Remote)

Feb 2017 - December 2020

• Collaborated daily with the CEO, CCO (account services), and CTO (dev team) as well as the Director of the Design Team to understand and develop new features and iterations on the product.
• Planned product suite iterations that actually move the needle and increase monthly revenue. These include API integrations, UX updates, and platform stack optimizations.
• Scoped and determined what was the minimal product needed, as well as planned and modified the Product Roadmap.
• Troubleshooted, QA'd, and demoed the entire product suite, which generated over $200k monthly.
• Gathered all client (B2B) feedback, along with any internal ideas, and funneled them into a concrete plan to build new features and a solid user experience.
• Streamlined the weekly feature releases to beta and prod for feedback and testing.
• Integrated closely with the Data and Marketing team to track feature performance weekly and monthly.
• Fashioned detailed internal and client-facing documentation for the Product Newsletter sent to our client database.

Toolset:

• Jira & Confluence
• Data Studio
• Google Analytics
• Django Admin
• Mailchimp
• InVision
• Zepplin
• RebelMouse CMS

Product Owner @ RebelMouse (Remote)

Jul 2016 - Feb 2017

• Product Owner for the Runner team and the Layout and Design Tool, which reduced dev time spent by 75% by moving away from custom builds to this standardized WYSIWYG tool.
• The Layout and Design tool increased the client folder by 50% in the first year and got the company back on track to generate revenue.
• Orchestrated the migration of all our clients to RebelRunner, a template controlled via the L&D Tool. Reduced project complexity by 70% over the first year.
• Devised, planned, and prioritized the weekly dev task backlog, in addition to receiving direct client feedback.

Toolset:

• Jira & Confluence
• Google Analytics
• Django Admin
• Mailchimp
• Sublime
• RebelMouse CMS

Project Manager @ RebelMouse (Remote)

Aug 2015 - Jul 2016

• Spearheaded the development of new client websites, successfully launched three $20.000+ client contracts in the first 3 months.
• Prioritized my 5 people dedicated team’s backlog with Agile principles to originate a schedule and deliver client sites on time.
• Identified possible new deals and paid product features, a practice that consolidated over 20 new paid products for different clients.

Community Manager @ WeAreMashin (Buenos Aires)

Mar 2014 - Aug 2015

Conceptualized tailored content monthly for clients. • Brainstormed quarterly BTL ideas and campaigns, and digital strategies. • Moderated and answered user questions, then composed engagement reports (over 50 monthly and weekly reports sent).